Help & Training

 

You can now map Advisor Success Level fields to Salesforce!

November 2019

We have recently added three Advisor Success Level fields to ISS - Institutional Shareholder Services MarketLink Mapping to help you profile advisors by practice size in Salesforce:

  • Advisor Success Level

  • Advisor Success Level – Quintile

  • Advisor Success Level – Confidence Score

ISS - Institutional Shareholder Services’s Advisor Success Level (ASL) is a comprehensive measure of an advisor’s level of business success. The ASL is calculated using up to eight profile data points including:

  • Number of Registered States

  • Number of Registered Team Members

  • Years in the Industry

  • Years at Current Firm

  • Firm Type

  • Self-Reported Production

  • Self-Reported Assets and an RIA Owner AUM Override

If a profile point is not available for an advisor then it is excluded from the ASL calculation. Please see our Advisor Success Level guide for further information.

© 2025 ISS - Institutional Shareholder Services. All Rights Reserved.

125 Half Mile Rd # 201, Red Bank, NJ 07701 | marketlinksupport@issmarketintelligence.com | issmarketintelligence.com